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Rethink Your Ad Spend Media Plan Campaign Reach

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WHY US

Smart Spend is committed to exceptional client value

This principle is the heartbeat of our strategy and partnerships, driving every decision towards unparalleled excellence. We achieve this through three foundational pillars:

We don’t just spend; we invest. We invest in your goals, your vision, & your success. With our unique blend of innovation, efficiency, excellence, and media expertise. we’re not just planning for today; We’re paving the way for your future.

Our vision is to redefine the media landscape by concentrating on what truly matters: creating impactful, meaningful experiences.

30+

Years of Experience & Innovation

10x

Strategic Efficiency Growth

76%

Savings on Campaign Spend

Smart Spend’s Media Channels & Formats

We strategically invest in media markets – globally, maximizing our partnerships to secure prime opportunities for you and your clients needs. We like to prove our value up-front. Give us a campaign you’ve already planned or run, and we’ll audit your investment.

National/Local Broadcast

  • Network TV
  • Syndication
  • National/Local Cable
  • Network Radio
  • Spot TV
  • Spot Radio
  • Hispanic TV/Radio

Digital Media

  • Premium Publisher
  • Programmatic
  • Video
  • Mobile
  • Native
  • OTT/CTV
  • Streaming Audio

Out of Home Media

  • Billboards
  • Street Furniture
  • Transit
  • Commuter/Railway
  • Airport Dioramas
  • Mall Displays
  • In-Bar

Digital Response

  • National Broadcast
  • Local Broadcast
  • Short & Long Form
  • Digital

Print Media

  • National Magazines
  • Regional Magazines
  • Newspapers
  • Business to Business
  • Custom Publishing
  • Ethnic
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WHAT OUR CLIENTS SAY

"Smart Spend transformed our campaigns, teams and the way we thought about scaling our business."

David Rollo
CEO, Acronym Media
OUR PROCESS

Getting Started with Smart Spend

DESIRED OUTCOMES

Simplicity is the door through which brilliance enters

Broader Reach: Amplify your message across diverse channels, globaly for maximum audience impact.

Spend Smarter: Harness our media futures to achieve greater value & results without inflating your budget…. Just your profitability.

Dynamic Growth: Propel your campaigns to new heights with media strategies that grasp and utilize market trends.

Scaled Services: Expand your services & capabilities, risk free.

Market Agility: Pivot with precision in the ever-changing global media landscape, staying ahead of the curve.

Strategic Collaborations for Optimal Results

“Smart Spend isn’t just a supporter of your business; we integrate seamlessly, championing a shared pursuit of media brilliance”  – Anthony Tsigourakos, Founder

Smart Partnerships

We offer tailored collaborations with a range of specialized partners to meet your unique needs effectively.

Effortless Integration

Our adaptable workflows seamlessly align with your strategies, with a dedicated focus on impactful media engagement.

Expert Media Procurement

Beyond buying, we enhance your campaign reach across diverse channels with precision and custom reporting.

Comprehensive Service

Our commitment extends beyond business, fostering valuable partnerships and guiding you through the media & media services landscape for mutual success.

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Where Value Meets Vision. 

Where Value Meets Vision. 

Where Value Meets Vision. 

Where Value Meets Vision. 

Where Value Meets Vision. 

A Message from our CEO

CASE STUDIES

Discover how Smart Spend impacts agencies.

Providing BIG AGENCY BENEFITS without the cost of scaling your business.

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Case Study

Acronym

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Case Study

Agency 2

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Case Study

Agency 3

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Frequently Asked Questions

What is Smart Spend?

Smart Spend is a media buying partner designed to level the playing field for agencies of all sizes. We provide access to competitive media rates and value ad deals traditionally reserved for larger agencies. Our mission is to complement your existing media planning and buying teams, helping you reduce costs and boost profits through unparalleled media value.

How does Smart Spend work with my agency?

Smart Spend acts as an extension of your media team. We offer fractional support to help you access new media channels without the need to expand your team or increase your payroll. Our U.S.-based experts work alongside your agency to identify and secure the best media buying opportunities, tailored to your specific goals and needs.

What makes Smart Spend different?

Our key differentiator is our ability to provide agencies of any size with access to premium media buying opportunities, without requiring a minimum spend level. Unlike traditional models that favor larger agencies, we ensure that all our partners, regardless of their size, can compete on an equal footing. Our transparent, no-upfront-cost approach allows agencies to see the value we offer before making any commitments.

Can Smart Spend help my agency expand into new media channels?

Yes, expanding your agency’s reach into new media channels is one of our specialties. We provide the expertise and support needed to explore digital, social, and other media channels effectively, without the added burden of hiring more staff. This allows your agency to grow its capabilities and offer more to clients, all while managing costs efficiently.

How can I evaluate Smart Spend’s value before committing?

We offer a no-cost Media-Match Audit as a risk-free way for you to evaluate our services. You provide us with a media buy you’re planning or have executed, and we’ll show you the potential savings and additional value we can provide. This transparent approach ensures that you can make an informed decision about partnering with us.

What assurances do I have that Smart Spend will continue to provide competitive deals?

Our team is committed to the success of our partners and continuously monitors the media landscape to secure the most advantageous deals. We believe in maintaining open lines of communication, ensuring that our strategies are aligned with your agency’s evolving needs and goals. With Smart Spend, you can count on a partnership that adapts to market changes and continues to deliver competitive value.

What does the integration process with Smart Spend look like?

Integrating Smart Spend into your media buying process is seamless and customized to fit your agency’s specific requirements. We start by understanding your current media buying strategy, goals, and challenges. From there, we provide targeted opportunities and hands-on support, ensuring a smooth transition and immediate value addition. A dedicated account manager will be assigned to your agency, guaranteeing personalized attention and service.

How do I get started with Smart Spend?

Getting started with Smart Spend is easy. Contact us to schedule your no-cost Media-Match Audit. This initial step allows us to demonstrate the value we can add to your media buying efforts without any obligation on your part. Let’s explore how we can work together to enhance your agency’s media buying capabilities and achieve greater success.

Let’s Talk

We will get in touch to schedule an introductory call.

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